{"id":25005,"date":"2019-06-18T17:40:35","date_gmt":"2019-06-18T09:40:35","guid":{"rendered":"https:\/\/easyparcel.com\/blog\/my\/?p=25005"},"modified":"2024-12-09T16:55:43","modified_gmt":"2024-12-09T08:55:43","slug":"packaging-inserts","status":"publish","type":"post","link":"https:\/\/blog.easyparcel.com\/my\/packaging-inserts\/","title":{"rendered":"5 Brilliant Packaging Insert Ideas To Increase Customer Loyalty &#038; After Sales Revenue"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"25005\" class=\"elementor elementor-25005\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-287e25e1 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"287e25e1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5d4ec228\" data-id=\"5d4ec228\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-54397e2d elementor-widget elementor-widget-text-editor\" data-id=\"54397e2d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Retaining existing customers is not only a cost-effective way to boost your sales, but also an essential for a business to survive on this busy market.<\/p><p>You couldn\u2019t acquire new customers constantly without working on the customer loyalty, as this may eventually turn into a full stop for your business. Knowing this, don\u2019t you want to do something to retain your existing customers?<\/p><p>Psst! A\u00a0<strong>packaging insert<\/strong>\u00a0can help you stand out and exceed expectation of your existing customers. But wait, what\u2019s that? A packaging insert is something extra that eCommerce sellers can put into shipments before sending the parcel off to their customers, and they\u2019re a great way to level up your shipping and fulfillment strategy.<\/p><p>There are many options you can use to deliver more value and build greater brand loyalty with your customers. Let\u2019s take a look at some\u00a0<strong>types of packaging insert options<\/strong>\u00a0below!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c08a6cb elementor-widget elementor-widget-heading\" data-id=\"c08a6cb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5 Types Of Packaging Inserts Can Work For Your Brand<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e41ed9 elementor-widget elementor-widget-text-editor\" data-id=\"4e41ed9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p><strong>1. Discount offers<\/strong><\/p><\/div><\/div><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p>Offering discount is one of the most popular and straight forward way of packaging insert. Though we can always deliver these via email in a cheaper cost, having this kind of packaging insert right in the parcel will help to ensure your customers put an eye on them, instead of leaving it in your spam mail forever.<\/p><p>By having this, you can actually offering something like:-<\/p><ul><li>Free shipping for your next purchase<\/li><li>RM10 towards your next order<\/li><li>15% off for your next order<\/li><li>Free gift with your next purchase<\/li><\/ul><p>As an example, an online beauty brand \u2013\u00a0<a href=\"https:\/\/www.sheabrand.com\/\">Shea Brand<\/a>\u00a0has prepared several types of packaging inserts, including a 20% discount coupon code for next purchase to retain their existing customers.<\/p><p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-78535\" src=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Shea-Brand-Packaging-Inserts.jpg\" alt=\"\" width=\"726\" height=\"545\" srcset=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Shea-Brand-Packaging-Inserts.jpg 726w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Shea-Brand-Packaging-Inserts-300x225.jpg 300w\" sizes=\"(max-width: 726px) 100vw, 726px\" \/><\/p><p><em>Source:\u00a0<a href=\"https:\/\/www.readycloud.com\/info\/ecommerce-packaging-tips-that-work-like-a-charm\">ReadyCloud<\/a><\/em><\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-896e0c2 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"896e0c2\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ede3d6 elementor-widget elementor-widget-text-editor\" data-id=\"1ede3d6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p><strong>2. Product samples\u00a0<\/strong><\/p><\/div><\/div><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p>Every shopper go through what\u2019s called a buyer decision process whenever they need to make a purchase. Providing a product sample in the box can help sway a customer to more likely to buy it because they can try the product for themselves, and that direct experience provides a more rational way to evaluate and understand your product well.<\/p><p>Free product sample can helps you to:-<\/p><ul><li>Introduce your new product to existing customers<\/li><li>Foster relationships and inspire loyalty with existing customers<\/li><li>Encourage repeat customers and boost the sales<\/li><\/ul><p>For example,\u00a0<a href=\"https:\/\/my.althea.kr\/\">Althea<\/a>, a Korea based beauty store which include free product samples as their packaging insert, so people are able to try out the other products while receiving their own order.<\/p><p><img decoding=\"async\" class=\"alignnone size-full wp-image-78536\" src=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Althea-Box-With-Free-Mask-Given-As-Packaging-Insert.jpg\" alt=\"\" width=\"2500\" height=\"1692\" srcset=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Althea-Box-With-Free-Mask-Given-As-Packaging-Insert.jpg 2500w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Althea-Box-With-Free-Mask-Given-As-Packaging-Insert-300x203.jpg 300w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Althea-Box-With-Free-Mask-Given-As-Packaging-Insert-1024x693.jpg 1024w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Althea-Box-With-Free-Mask-Given-As-Packaging-Insert-768x520.jpg 768w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Althea-Box-With-Free-Mask-Given-As-Packaging-Insert-1536x1040.jpg 1536w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Althea-Box-With-Free-Mask-Given-As-Packaging-Insert-2048x1386.jpg 2048w\" sizes=\"(max-width: 2500px) 100vw, 2500px\" \/><\/p><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p><em>Source:\u00a0<a href=\"http:\/\/www.projectvanity.com\/projectvanity\/althea-2nd-birthday\">Project Vanity<\/a><\/em><\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cbc1138 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"cbc1138\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c32c11 elementor-widget elementor-widget-text-editor\" data-id=\"3c32c11\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p><strong>3. Unexpected gift\u00a0<\/strong><\/p><\/div><\/div><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p>Much like product sample, gift can also be a great way to delight your customers without making them feel like you\u2019re selling them another product. By insert small gift into the box, it is a brilliant idea to cross-sell customers and introduce them to other products that they may not know about or have been curious about trying.<\/p><p>A fantastic example of shipping a surprise is\u00a0<a href=\"http:\/\/buy.thegameklip.com\/\">Gameklip<\/a>. They have included a pack of Smarties in every order, which is totally out of customer\u2019s expectations. This small and inexpensive gift makes people feel special and even lead them talked about this surprise over almost every social media platform.<\/p><p><img decoding=\"async\" class=\"alignnone size-full wp-image-78537\" src=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Gameklip-Packaging-Insert.jpg\" alt=\"\" width=\"960\" height=\"640\" srcset=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Gameklip-Packaging-Insert.jpg 960w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Gameklip-Packaging-Insert-300x200.jpg 300w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Gameklip-Packaging-Insert-768x512.jpg 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/p><p><em>Source:\u00a0<a href=\"https:\/\/www.reddit.com\/r\/gaming\/comments\/1gl8qt\/i_just_got_my_gameklip_and_its_brilliant_and_to\/\">reddit<\/a><\/em><\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88b11ed elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"88b11ed\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99734ef elementor-widget elementor-widget-text-editor\" data-id=\"99734ef\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p><strong>4. Thank you note\u00a0<\/strong><\/p><\/div><\/div><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p>A simple thank you note can make your customers feel they\u2019re appreciated and thus make them most likely to make a repeat purchase from you. So, it\u2019s a great idea to put a thank you note as a packaging insert for your customers. You can either print out a thank-you card and send it with the order, or take the idea even further and write a note at your own.<\/p><p>Wondering what to include? Then, you shouldn\u2019t miss out this:\u00a0<a href=\"https:\/\/easyparcel.com\/blog\/my\/thank-you-note\/\">Killer Tips To Spice Up Your Customer\u2019s Day With Thank-You Notes<\/a>. As all of us at EasyParcel believe that a simple note can go a long way when it comes to brand loyalty, so here\u2019s our thank you note.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-78538\" src=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/EasyParcel-Thank-You-Card-e1560846917393.jpg\" alt=\"\" width=\"1080\" height=\"1080\" srcset=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/EasyParcel-Thank-You-Card-e1560846917393.jpg 1080w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/EasyParcel-Thank-You-Card-e1560846917393-300x300.jpg 300w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/EasyParcel-Thank-You-Card-e1560846917393-1024x1024.jpg 1024w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/EasyParcel-Thank-You-Card-e1560846917393-150x150.jpg 150w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/EasyParcel-Thank-You-Card-e1560846917393-768x768.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/p><p><em>Source:\u00a0<a href=\"https:\/\/easyparcel.com\/\">EasyParcel<\/a><\/em><\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10b76f5 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"10b76f5\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5353486 elementor-widget elementor-widget-text-editor\" data-id=\"5353486\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p><strong>5. Ask for product review \/ share on social media<\/strong><\/p><\/div><\/div><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p>Mostly, the shipped parcel usually is the end of the transaction in between seller and buyer. Therefore, packaging insert that ask for product review or for customers to share about their experience on social media can be a great choice too! As a seller, you can actually offer some incentive to encourage more customers to publish a photo of your products or write a review.<\/p><p>As an example,\u00a0<a href=\"https:\/\/www.frankbody.com\/int\/\">Frank Body<\/a>, a coffee body scrub store has added a packaging insert which request their customers to share about their experience with hashtag #thefrankeffect. To encourage more user generated content from customers, they even incentivised them to do so with monthly prizes.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-78539\" src=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Frank-Body-Packaging-Insert.png\" alt=\"\" width=\"900\" height=\"675\" srcset=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Frank-Body-Packaging-Insert.png 900w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Frank-Body-Packaging-Insert-300x225.png 300w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Frank-Body-Packaging-Insert-768x576.png 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/p><p><em>Source:<a href=\"https:\/\/www.coredna.com\/blogs\/ecommerce-content-marketing-frank-body\">\u00a0coredna<\/a><\/em><\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25b990e elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"25b990e\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d4a37e elementor-widget elementor-widget-text-editor\" data-id=\"8d4a37e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p><strong>Extra Packaging Insert Tips To Keep You Pay Less<\/strong><\/p><\/div><\/div><div class=\"wpb_text_column wpb_content_element \"><div class=\"wpb_wrapper\"><p>With the variety of packaging inserts ideas, you can build a great customer experience in no time. The thing is, increase your customer loyalty with packaging inserts may involves a large amount of money when you need to meet the minimum quantity requirement for printing \u2013 and this isn\u2019t easy to do when you\u2019re a new startup with small budget.<\/p><p>Since you are already shipping the parcel, so why not make use the air waybill to the max? With our newly launched marketing tool \u2013\u00a0<strong><a href=\"https:\/\/easyparcel.com\/blog\/my\/air-waybill-branding\/\">AWB Branding<\/a><\/strong>, you can actually\u00a0<strong>insert your promotional text or banner on AWB from as low as RM0.10<\/strong>. This is a minor investment you won\u2019t even feel, and you can get to see the increase in your business revenue!<\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a7cf7e0 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"a7cf7e0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-77e9cba\" data-id=\"77e9cba\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6985a8f elementor-widget elementor-widget-image\" data-id=\"6985a8f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"416\" height=\"595\" src=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Zepto-AWB_image-sample-v-e1557474216573-1.jpg\" class=\"attachment-full size-full wp-image-78541\" alt=\"\" srcset=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Zepto-AWB_image-sample-v-e1557474216573-1.jpg 416w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Zepto-AWB_image-sample-v-e1557474216573-1-210x300.jpg 210w\" sizes=\"(max-width: 416px) 100vw, 416px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a80b4e elementor-widget elementor-widget-image\" data-id=\"8a80b4e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"595\" height=\"418\" src=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Pgeon-AWB_text-sample-e1557474079994-1.jpg\" class=\"attachment-full size-full wp-image-78543\" alt=\"\" srcset=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Pgeon-AWB_text-sample-e1557474079994-1.jpg 595w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Pgeon-AWB_text-sample-e1557474079994-1-300x211.jpg 300w\" sizes=\"(max-width: 595px) 100vw, 595px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-072d76d\" data-id=\"072d76d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d262be7 elementor-widget elementor-widget-image\" data-id=\"d262be7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"423\" height=\"595\" src=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/ABX-AWB_image-sample-v-e1557474195557-1.jpg\" class=\"attachment-full size-full wp-image-78542\" alt=\"\" srcset=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/ABX-AWB_image-sample-v-e1557474195557-1.jpg 423w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/ABX-AWB_image-sample-v-e1557474195557-1-213x300.jpg 213w\" sizes=\"(max-width: 423px) 100vw, 423px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed4c51a elementor-widget elementor-widget-image\" data-id=\"ed4c51a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"595\" height=\"418\" src=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Poslaju-AWB_text-sample-e1557474161475-1.jpg\" class=\"attachment-full size-full wp-image-78544\" alt=\"\" srcset=\"https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Poslaju-AWB_text-sample-e1557474161475-1.jpg 595w, https:\/\/ep-website-media.s3.ap-southeast-1.amazonaws.com\/my\/wp-content\/uploads\/2019\/06\/Poslaju-AWB_text-sample-e1557474161475-1-300x211.jpg 300w\" sizes=\"(max-width: 595px) 100vw, 595px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-c321c21 elementor-widget elementor-widget-spacer\" data-id=\"c321c21\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-829c53f elementor-align-center elementor-widget elementor-widget-button\" data-id=\"829c53f\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/blog.easyparcel.com\/my\/air-waybill-branding\/?utm_source=blog&#038;utm_medium=button&#038;utm_campaign=packaging-insert-feature-blog&#038;utm_content=en&#038;utm_source=blog&#038;utm_medium=button&#038;utm_campaign=packaging-insert-feature-blog&#038;utm_content=en\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Know More About AWB Branding<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Retaining existing customers is not only a cost-effective way to boost your sales, but also an essential for a business to survive on this busy market. You couldn\u2019t acquire new customers constantly without working on the customer loyalty, as this may eventually turn into a full stop for your business. Knowing this, don\u2019t you want to do something to retain your existing customers? Psst! A\u00a0packaging insert\u00a0can help you stand out and exceed expectation of your existing customers. But wait, what\u2019s that? A packaging insert is something extra that eCommerce sellers can put into shipments before sending the parcel off to their customers, and they\u2019re a great way to level up your shipping and fulfillment strategy. There are many options you can use to deliver more value and build greater brand loyalty with your customers. Let\u2019s take a look at some\u00a0types of packaging insert options\u00a0below! 5 Types Of Packaging Inserts Can Work For Your Brand 1. Discount offers Offering discount is one of the most popular and straight forward way of packaging insert. Though we can always deliver these via email in a cheaper cost, having this kind of packaging insert right in the parcel will help to ensure your customers put an eye on them, instead of leaving it in your spam mail forever. By having this, you can actually offering something like:- Free shipping for your next purchase RM10 towards your next order 15% off for your next order Free gift with your next purchase As an example, an online beauty brand \u2013\u00a0Shea Brand\u00a0has prepared several types of packaging inserts, including a 20% discount coupon code for next purchase to retain their existing customers. Source:\u00a0ReadyCloud 2. Product samples\u00a0 Every shopper go through what\u2019s called a buyer decision process whenever they need to make a purchase. Providing a product sample in the box can help sway a customer to more likely to buy it because they can try the product for themselves, and that direct experience provides a more rational way to evaluate and understand your product well. Free product sample can helps you to:- Introduce your new product to existing customers Foster relationships and inspire loyalty with existing customers Encourage repeat customers and boost the sales For example,\u00a0Althea, a Korea based beauty store which include free product samples as their packaging insert, so people are able to try out the other products while receiving their own order. Source:\u00a0Project Vanity 3. Unexpected gift\u00a0 Much like product sample, gift can also be a great way to delight your customers without making them feel like you\u2019re selling them another product. By insert small gift into the box, it is a brilliant idea to cross-sell customers and introduce them to other products that they may not know about or have been curious about trying. A fantastic example of shipping a surprise is\u00a0Gameklip. They have included a pack of Smarties in every order, which is totally out of customer\u2019s expectations. This small and inexpensive gift makes people feel special and even lead them talked about this surprise over almost every social media platform. Source:\u00a0reddit 4. Thank you note\u00a0 A simple thank you note can make your customers feel they\u2019re appreciated and thus make them most likely to make a repeat purchase from you. So, it\u2019s a great idea to put a thank you note as a packaging insert for your customers. You can either print out a thank-you card and send it with the order, or take the idea even further and write a note at your own. Wondering what to include? Then, you shouldn\u2019t miss out this:\u00a0Killer Tips To Spice Up Your Customer\u2019s Day With Thank-You Notes. As all of us at EasyParcel believe that a simple note can go a long way when it comes to brand loyalty, so here\u2019s our thank you note. Source:\u00a0EasyParcel 5. Ask for product review \/ share on social media Mostly, the shipped parcel usually is the end of the transaction in between seller and buyer. Therefore, packaging insert that ask for product review or for customers to share about their experience on social media can be a great choice too! As a seller, you can actually offer some incentive to encourage more customers to publish a photo of your products or write a review. As an example,\u00a0Frank Body, a coffee body scrub store has added a packaging insert which request their customers to share about their experience with hashtag #thefrankeffect. To encourage more user generated content from customers, they even incentivised them to do so with monthly prizes. Source:\u00a0coredna Extra Packaging Insert Tips To Keep You Pay Less With the variety of packaging inserts ideas, you can build a great customer experience in no time. The thing is, increase your customer loyalty with packaging inserts may involves a large amount of money when you need to meet the minimum quantity requirement for printing \u2013 and this isn\u2019t easy to do when you\u2019re a new startup with small budget. Since you are already shipping the parcel, so why not make use the air waybill to the max? With our newly launched marketing tool \u2013\u00a0AWB Branding, you can actually\u00a0insert your promotional text or banner on AWB from as low as RM0.10. This is a minor investment you won\u2019t even feel, and you can get to see the increase in your business revenue! Know More About AWB Branding<\/p>\n","protected":false},"author":6,"featured_media":78534,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[44,47],"tags":[],"class_list":["post-25005","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce-tips-and-trends","category-announcements"],"contentshake_article_id":"","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Creative Packaging Inserts to Boost Loyalty and Sales<\/title>\n<meta name=\"description\" content=\"Explore five innovative packaging insert ideas designed to enhance customer loyalty and increase your after-sales revenue effectively.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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