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Ireland’s e-commerce market is growing fast, with shoppers turning online for everything from groceries to fashion and gadgets. Whether you’re a small business or a global brand, the right platform can connect you with customers across the country.
Here’s a quick look at the top e-commerce platforms in Ireland and how they can help your business succeed.
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Overview of E-commerce in Ireland (2025)
Ireland’s e-commerce scene in 2025 is growing rapidly, supported by strong internet connectivity and a population that values convenience. From fashion and tech to everyday essentials, more Irish consumers are choosing to shop online for speed, variety, and easy price comparison.
People turn to e-commerce platforms because they offer 24/7 access, secure payment options, and fast delivery right to their doorstep. For businesses, it’s also a powerful way to reach new customers across the country without the high costs of physical stores.
Top Ecommerce Platforms in Ireland
1. Amazon Ireland
Sellers choose Amazon Ireland (via Amazon UK/EU) for its massive customer reach and access to both Irish and European markets. The platform’s strong logistics support and Amazon Prime’s fast delivery help build buyer trust and improve sales potential.
With secure payment systems, advertising tools, and global credibility, Amazon offers a solid foundation for business growth. However, the high competition and multiple seller fees, such as referral and fulfillment charges, can reduce profit margins. To stay competitive, sellers focus on strategic pricing, unique product offerings, and efficient inventory management.
2. eBay Ireland
Sellers choose eBay Ireland because it caters to both new and second-hand products, offering flexibility to reach a wide range of customers. The platform attracts bargain-hunting shoppers, and its auction-style listings can help items sell quickly at competitive prices.
However, competition is intense, especially for popular categories like electronics and fashion. Sellers also need to handle their own shipping, returns, and customer service, which requires careful time management to maintain positive ratings and repeat buyers.
3. DoneDeal
Sellers use DoneDeal, Ireland’s leading classifieds platform, to reach local buyers for items such as cars, property, and general goods. It’s a trusted site with millions of monthly visitors, making it ideal for quick and straightforward sales within the community.
However, DoneDeal is more suited for one-off or short-term listings rather than long-term brand building. Sellers who want to grow a consistent customer base may find its focus on local transactions somewhat limiting.
4. Adverts.ie
Adverts.ie is a popular platform in Ireland for peer-to-peer sales of gadgets, home goods, and collectibles. Its user-friendly interface and strong local reputation make it easy for sellers to connect with genuine buyers.
However, Adverts.ie’s reach is mostly limited to Ireland, and it’s less suitable for professional or large-scale sellers looking to expand their brand visibility.
5. Shopify
Shopify is ideal for sellers who want to create their own branded online store with full control. The platform provides powerful customization options, marketing tools, and multiple payment integrations to help grow a business.
However, monthly subscriptions and paid add-ons can become costly for small sellers just starting out.
6. WooCommerce
WooCommerce attracts sellers who want full control and flexibility over their online store. It’s cost-effective, customizable, and integrates smoothly with WordPress, making it ideal for those who already have a website.
However, it requires some technical skills, and sellers must manage their own hosting and updates.
7. Zalando
Zalando attracts sellers who want to reach fashion-focused customers across Europe, including Ireland. With its massive user base and trusted reputation, it offers brands a powerful way to build awareness and connect with shoppers who value style and quality. Sellers also benefit from Zalando’s marketing support and logistics network, which simplifies operations and increases reach.
However, the platform has strict seller requirements, such as product quality and branding standards, which can be demanding for newcomers. High competition from established fashion labels also makes it difficult for new brands to gain visibility and sales without strong marketing efforts.
8. Etsy Ireland
ChatGPT said:
Etsy Ireland is a popular choice for sellers who create handmade, vintage, or custom-made products. The platform attracts customers who appreciate creativity and authenticity, giving Irish artisans the chance to reach a global audience without needing their own website. Its built-in community and marketing tools also help small creators showcase their work and build loyal buyers.
However, listing and transaction fees can accumulate over time, especially for small-scale sellers. Additionally, global competition from thousands of talented artisans can make it challenging to stand out and maintain steady sales.
9. Argos Ireland
Argos Ireland is a trusted retail platform widely recognized for its electronics, home goods, and toys. Many sellers choose Argos because it provides access to a large base of Irish shoppers who value convenience and reliability. Its click-and-collect service also makes it easy for customers to pick up purchases quickly, which helps boost sales and customer satisfaction.
However, the product categories are limited, and sellers often face strong competition from established brands. This can make it difficult for smaller businesses to gain visibility or compete on pricing.
10. Currys Ireland
Currys Ireland is a well-established platform specializing in electronics, appliances, and tech products, making it a top choice for sellers in these categories. Many choose Currys because of its strong brand reputation and loyal Irish customer base that prioritizes quality and reliability. This trust helps sellers gain credibility and reach tech-savvy buyers more easily.
However, the platform is highly niche-focused, offering limited opportunities outside the electronics and home appliance market. Sellers must also be ready to compete with major brands that dominate these product categories.
How Easy Parcel Helps You Deliver to Ireland
Quote and Book on EasyParcel
Go to your EasyParcel account then click “Send Parcel” and select “International Delivery”. After that, fill in your pick up and drop off details including the time and date.
Choose the Right Courier
After you fill in all the required shipment details and get a quote, you’ll be directed to the courier options list. In EasyParcel, you can find several trusted international couriers such as SF Express, FedEx, and Aramex that provide reliable delivery services to Ireland.
Finish Your Booking Payment
After you have decided which courier service you want to use and agree with their service agreements or terms, you can proceed to make your payment. That’s it, once your payment is confirmed, your parcel will be picked up at the selected pick up location.
Selling on e-commerce platforms in Ireland is all about finding where your customers are and matching their needs. From Amazon’s massive reach to local favorites like DoneDeal and Adverts.ie, every platform has its own strengths to help your business grow.
Using EasyParcel helps keep shipping simple, affordable, and reliable, so your business can stand out. EasyParcel welcomes you with a sweet FREE RM10 for your first shipment. And that’s just the beginning! Sign up today and join the fun! Get Free RM10 Now.
