Singapore
Thailand
Indonesia
Switzerland’s e-commerce market continues to thrive, driven by tech-savvy consumers and a strong preference for convenience, quality, and trust. From everyday essentials to luxury goods, more Swiss shoppers are turning to online platforms for their purchases.
If you’re planning to expand your business, here’s a quick look at the top e-commerce platforms in Switzerland and how they can help your brand grow.
Contents
Overview of E-commerce Platform in Switzerland (2025)
By 2025, Switzerland’s e-commerce market remains one of the most advanced in Europe, supported by excellent internet access, efficient logistics, and secure payment systems like Twint, PayPal, and credit cards. Major players such as Digitec Galaxus, Zalando, and Amazon serve a highly connected population that values convenience, sustainability, and trust.
Swiss consumers increasingly turn to e-commerce platforms for access to a broader range of products, better prices, and faster delivery — especially for cross-border purchases from nearby markets like Germany, France, and Italy. For businesses, Switzerland offers a mature, high-spending audience that rewards quality service and smooth online experiences.
Top E-commerce Platforms in Switzerland (2025)
1. Digitec Galaxus
Digitec Galaxus is Switzerland’s largest and most trusted online marketplace, offering a wide range of products from electronics to home essentials. Sellers benefit from its massive customer base, transparent operations, and efficient logistics network.
However, competition can be intense in popular categories, requiring strong pricing and differentiation strategies.
2. Ricardo.ch
Ricardo is Switzerland’s leading online auction and second-hand marketplace, offering a trusted platform for used items, collectibles, and vintage goods. Sellers choose Ricardo for its strong local presence, loyal user base, and reliable transaction system.
However, the platform focuses mainly on local transactions, which may limit international reach.
3. Brack.ch
Brack.ch is a major Swiss online retailer specializing in electronics, home appliances, and office supplies. Sellers choose Brack.ch for its fast delivery, excellent customer service, and trusted local reputation.
However, the platform caters primarily to specific product niches, limiting opportunities for broader categories.
4. Zalando Switzerland
Zalando dominates the online fashion segment, offering a wide range of clothing, shoes, and accessories. Sellers benefit from great visibility and access to millions of style-conscious shoppers.
However, the challenge lies in standing out among many competing brands.
5. Manor.ch
Manor is one of Switzerland’s largest department store chains with a strong online presence. Sellers benefit from its trusted brand and diverse customer base.
However, listing requirements can be strict.
6. Interdiscount.ch
Interdiscount.ch is one of Switzerland’s leading electronics retailers, offering a wide selection of gadgets, appliances, and accessories. Sellers benefit from its strong brand reputation, fast delivery, and in-store pickup options.
However, the platform primarily focuses on electronics and household items, which limits diversification opportunities.
7. Coop.ch
Coop is one of Switzerland’s biggest supermarket chains, offering groceries and household products online. It’s ideal for FMCG and local food sellers.
However, the limited flexibility for third-party sellers can be a drawback.
8. Migros Online (formerly LeShop)
Migros Online is another leading grocery platform offering convenient delivery and click-and-collect options. It’s perfect for sellers in food, beverage, and household categories.
However, the platform mainly supports Migros’ partner brands, limiting opportunities for independent sellers.
9. QoQa
QoQa is a unique e-commerce platform that focuses on daily deals and limited-time offers. It’s great for promoting special discounts and reaching bargain hunters.
However, sales depend heavily on timing and campaign success, making consistency a challenge.
10. Shopify Switzerland
Shopify empowers Swiss businesses to create their own online stores with full branding control. It’s ideal for long-term growth and independence from large marketplaces.
However, managing marketing and logistics independently can be challenging for new sellers.
How EasyParcel Helps You Deliver to Switzerland
Quote and Book on EasyParcel
Go to your EasyParcel account then click “Send Parcel” and select “International Delivery”. After that, fill in your pick up and drop off details including the time and date.
Choose the Right Courier
After you fill in all the required shipment details and get a quote, you’ll be directed to the courier options list. In EasyParcel, you can find several trusted international couriers such as SF Express, FedEx, and Aramex that provide reliable delivery services to Switzerland.
Finish Your Booking Payment
After you have decided which courier service you want to use and agree with their service agreements or terms, you can proceed to make your payment. That’s it, once your payment is confirmed, your parcel will be picked up at the selected pick up location.
Switzerland’s e-commerce market is built on trust, quality, and efficiency — key values that shape every online purchase. Whether you’re selling tech products on Digitec Galaxus, fashion on Zalando, or building your own brand through Shopify, there’s huge potential to grow your business.
With EasyParcel, you can make delivery simple, affordable, and efficient — helping your business grow smoothly. EasyParcel welcomes you with a FREE RM10 credit for your first shipment. Sign up today and start shipping smarter with EasyParcel!
