Malaysia
Thailand
Indonesia
What is Bluesky?
Why Do X's Users Suddenly Move to Bluesky?
1. Political Issues
3. Nostalgia
4. No Ads
Cool Things About Bluesky
1. Custom Algorithmic Feeds
2. Customization Options
Bluesky empowers users to personalize their experience through custom feeds, lists, and Starter Packs:
- Custom Feeds: Users can subscribe to topic-specific feeds created by the community, tailoring timelines to their interests, from tech innovations to niche hobbies.
- Lists: A versatile tool for organizing accounts around specific themes, tracking influencers, or moderating interactions. Lists can also be publicized, sharing recommendations or helping others navigate the community.
- Starter Packs: Designed to simplify onboarding, these curated collections of accounts and feeds help new users dive into relevant conversations quickly. Whether it’s a pack for tech enthusiasts or social causes, these help users find their community from day one.
3. Nuclear Block' Feature
This advanced blocking tool gives users unprecedented control over their online interactions. A “Nuclear Block” removes all traces of connection between you and a blocked user, ensuring they can’t see your posts or even quotes. Additionally, Bluesky allows users to erase mentions or quotes involving them from other users’ content. This robust approach minimizes conflicts and promotes a healthier online environment
4. Customizable Handles
Bluesky redefines verification by letting users claim and personalize their handles through registered domains. Instead of relying on badges, this approach creates a unique identity for users while enhancing credibility. For instance, a handle like “yourname.com” serves as a digital signature, combining authenticity with a professional touch.
5. Ad-Free Monetization
Staying true to its user-first philosophy, Bluesky is committed to an ad-free environment. Instead, it offers privacy-friendly monetization options like subscriptions for premium features (e.g., high-quality video uploads and profile customization). Unlike platforms that use subscription tiers to influence post visibility, Bluesky ensures equality for all users. For creators, monetization includes developing custom feeds or content, with Bluesky taking a minimal share.
6. App Support
Bluesky’s official apps for iPhone and Android make it accessible to a broad audience. For additional functionality, third-party tools enhance the experience:
- Openvibe: A mobile client that supports Bluesky, Mastodon, and Threads, allowing seamless participation across platforms.
- Deck.blue: A web app resembling TweetDeck, offering a multi-column view ideal for managing multiple feeds and conversations simultaneously.
These apps ensure that users can tailor their Bluesky experience to fit their specific needs, whether they’re casual users or social media enthusiasts.
What Can Businesses Learn From This?
1. Listen to Your Customers
2. Stand Out
3. Be Flexible
4. Stay Neutral
Should Import Businesses Use Bluesky?
Why You Should Try Bluesky:
i. New Audience
Bluesky is growing fast, so joining early could help your business stand out.
ii. Less Competition
With fewer brands on the platform, it’s easier for your content to get noticed.
iii. No Ad Costs
Bluesky doesn’t have ads yet, so you can focus on creating engaging posts without spending extra money.
Things to Consider Before Joining Bluesky:
i. Smaller Reach
Bluesky has fewer users than platforms like X or Threads, so your audience might be limited.
iii. Unproven Results
It’s still unclear how effective Bluesky is for businesses.
iv. Fewer Tools
Bluesky doesn’t have advanced features for businesses, like detailed analytics or ad management.
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